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Iconic Series: Keep It Real (2000-2006)

BY

The Emperor Has No Clothes

 

Few artists have mocked the art world with as much wit and affection as Banksy. Created in 2002, Keep It Real depicts a chimpanzee standing before an easel, holding a paintbrush beneath a hand-painted sign that simply reads: “Keep It Real.” The image is immediately humorous, yet beneath its playful exterior lies one of Banksy’s earliest and sharpest commentaries on artistic authenticity, originality and the often self-important rituals of the contemporary art world.

Like many of his greatest works, Keep It Real succeeds because it asks a deceptively simple question: what makes art “real”? Is it technical skill, institutional recognition, market value, or simply the sincerity of the artist’s intention? Banksy offers no definitive answer. Instead, he lets the chimpanzee do the talking.


The Outsider Looking In


When Keep It Real first appeared in 2002, Banksy remained an outsider to the establishment he would later transform. His reputation had been built on the streets of Bristol and London rather than in museums or commercial galleries. The art market had yet to fully embrace street art, and graffiti was still widely dismissed as vandalism rather than serious artistic practice. The chimpanzee therefore becomes a subtle self-portrait.

Throughout his career, Banksy has repeatedly used monkeys to represent those excluded from positions of authority. In later works they would become members of parliament, museum visitors, revolutionaries and even artists. Here, the ape occupies the painter’s studio itself, quietly questioning whether the distinction between the cultured artist and the supposedly primitive outsider is as meaningful as society pretends. The joke is directed not at the monkey but at us.

Banksy’s monkeys first appeared in 2002 in a sprawling stenciled mural commissioned by a nightclub in Brighton, where ten stenciled chimpanzees stood one after the other in a militaristic row with each figure featuring a placard emblazoned with the phrase ‘Laugh now, but one day we’ll be in charge” It was from this work that subsequent versions of the forlorn-looking monkey were created, and consequently became one of the artist’s most iconic and widely disseminated images. In its successive incarnations, the chimpanzees are often paired with signage imparting pithy remarks that provide pejorative commentaries on a range of socio-political aspects of contemporary life.
From its first iteration, Banksy has mobilized the figure of the monkey with all its Darwinian associations of docility, inferiority and intellectual simplicity, as the perfect visual representation of the subordination of the masses. In this light, Keep it Real, can be understood as a critique of the authoritarian manipulation of the working class, despondent and suppressed under the forces of capitalism. Conversely Banksy’s chimpanzees, rather than inhabiting a purely docile existence, may also be seen as deviant and mischievous clever characters. It is through this duality of association, that the monkey has taken center stage in Banksy’s practice as one of the most widely recognizable motifs in the artist’s arsenal through which to represent both the dejected and disillusioned masses and the authoritarian figures of the establishment.

 

Keep It Real offers a contemporary take on singerie, the pictorial genre in which stylish monkeys engage in human activities. Scenes of monkeys cast within the human realm began to appear in the sixteenth century, and were later explored by a variety of artists including Pieter Bruegel the Elder, Jan Brueghel the Elder and the Younger, and Jean-Antoine Watteau. These painters employed monkeys to critique society and its trimmings, a mantle that Banksy has taken up with zeal.

“I use monkeys in my pictures for a lot of reasons, guerrilla tactics, cheeky monkeys, the fact that we share 98.5 per cent of our DNA with them. If I want to say something about people, I use a monkey.”

As with so many of his motifs and characters, Banksy has reincarnated the primate in various guises, famously replacing British parliamentarians with chimpanzees in his 2009 painting Devolved Parliament, which lambasted England’s political class.

 

 

Since achieving widespread recognition, the world’s most notorious provocateur has expanded his global footprint. His works address burning issues facing humanity, from climate change and immigration to the conflicts in Ukraine and Gaza. Like William Hogarth’s engravings, the Dadaists’ response to the horrors of war, and Andy Warhol’s cutting eye, Banksy’s art, too, is rooted in the public consciousness; it is in and of the world, attending to the questions that need uncovering, the zeitgeist and its debris. Unlike so many of his predecessors, however, Banky’s works are conceived not as commentary but actions meant to disrupt the status quo and effect change. By using comprehensible motifs paired with pithy messages, Banksy ensures that his biting critiques are legible to all. His belief that art should be for everyone is underscored by a no-compromise, anarchic ethos—a Banksy may appear at any moment, in any locale—but the medium is the message, too. In Keep It Real, the artist sets the stage for a practice that would speak truth to power, give voice to the powerless, and, ultimately, spread joy.

 


Authenticity in an Artificial World


The phrase “Keep It Real” originated in popular culture as an appeal to authenticity—to remain genuine in a world increasingly shaped by image and performance. Banksy deliberately places this slogan inside one of the least authentic environments imaginable: the highly commercialized contemporary art market.

The irony is unmistakable.

Art is frequently celebrated for its originality while simultaneously becoming an object of speculation, branding and financial investment. Reputation often matters as much as the artwork itself. Museums, collectors and auction houses all contribute to determining cultural value.

Banksy does not reject this system entirely. Instead, he exposes its contradictions with characteristic humor. If a chimpanzee can stand before an easel and remind us to “keep it real,” perhaps authenticity has become something the art world itself has misplaced.

Banksy, Existencilism, May 2002

Known for his acerbic observations and subversive tactics, Banksy is the art world’s agitator par excellence. Set against a brilliant orange ground, the present work’s forlorn protagonist sports a sandwich board that reads ‘Keep it real’, a punchy rebuke at odds with his downtrodden countenance. The work was executed in 2002: the same year that the artist produced his seminal mural, commissioned by a nightclub in Brighton, depicting ten chimpanzees adorned with boards reading ‘Laugh now, but one day we’ll be in charge’. Two years earlier, depictions of anthropomorphized primates had covered the walls of his first ‘show’ on London’s Rivington Street exhibition; the ape would go on to become one of his most iconic motifs. These were pivotal years for Banksy, marking the start of his meteoric rise to acclaim and his early embrace of the stencil medium that would become his signature. Keep It Real solidifies this transition and makes clear his rebellious vision.


Legacy


Keep It Real introduces ideas that would resonate throughout Banksy’s career. His critique of artistic institutions would later find expression in Morons, where collectors enthusiastically bid on a canvas declaring, “I can’t believe you morons actually buy this shit.” In Exit Through the Gift Shop, Banksy turned the documentary itself into an exploration of celebrity, authorship and commercial success. Years later, Gross Domestic Product would parody luxury branding by transforming household objects into limited-edition artworks sold through an elaborate conceptual performance.

Taken together, these projects reveal a consistent philosophy. Banksy has never rejected art itself; he has questioned the structures that determine how art is valued, marketed and consumed. The monkey appears repeatedly throughout this journey. Whether seated in parliament, carrying placards or standing before an easel, it functions as Banksy’s preferred outsider—a figure capable of exposing human absurdity precisely because it stands just beyond the boundaries of accepted authority.

More than two decades after its creation, Keep It Real remains remarkably fresh. The contemporary art world has become even more global, more commercial and more intertwined with celebrity culture than it was in 2002. Questions surrounding authenticity, originality and artistic identity continue to shape debates about contemporary art. Banksy’s answer remains characteristically understated.

He does not ridicule painting, museums or collectors. Rather, he reminds us that art loses something essential whenever it becomes disconnected from honesty, curiosity and genuine creative expression. The monkey’s message is almost childishly simple, yet perhaps that is precisely why it endures. Sometimes the clearest truths are delivered by those whom society is least inclined to take seriously. In Keep It Real, Banksy transforms a single ape, a paintbrush and three ordinary words into a timeless reflection on what it truly means to be an artist. More than a satire of the art establishment, the work is an invitation to remain authentic in a world that too often mistakes reputation for substance.

 


Keep It Real (Editions)


Banksy realized two editions on canvas of Keep It Real: one in white in 2002, and one in red in 2003, both editions of 15.

 

 

BANKSY (b. 1974)
Keep It Real, 2003
Acrylic and spray paint on canvas
30.5 x 30.5 cm (12×12 inches)
Stenciled with the artist’s signature on the overturn edge
Numbered 10/15 on the stretcher
This work is number 10 from an edition of 15

Auction History

Sotheby’s London
15 October 2021

Est.: GBP 400,000 – 600,000

Realized Price
GBP 499,000 / USD 686,210
Keep It Real Sotheby’s (sothebys.com)

 

BANKSY
Keep it Real, 2003
Acrylic and spray paint stencil on canvas
30×25 cm (11 3/4 x 9 7/8 inches)
Signed on the turning edge
Dated 2003 and numbered 5/15 on the stretcher
This work is number 5 from an edition of 15

Auction History

Sotheby’s New-York
15 November 2018

Est.: USD 100,000 – 150,000

Price Realized
USD 250,000
(#507) BANKSY | Keep it Real (sothebys.com)

 

 


BANKSY
Keep it Real, 2002
Stencil spray paint and acrylic on canvas
Inscribed with the artist’s stencil signature on the overlap
Numbered 3/15 on the reverse
This work is number 3 from an edition of 15.

Auction History

 

Sotheby’s Hong-Kong
19 January 2017

Est.: HKD 700,000 – 1,000,000
Price Realized
HKD 937,500 / USD 120,860
(#82) Banksy

Keep It Real (White)


BANKSY
Keep it Real, 2000
Acrylic and spray paint on canvas
30×30 cm
Signed on side of canvas

Auction History

International Art Center Aukland
30 March 2021

Est.: NZD 600,000 – 1,000,000

Price Realized
NZD 1,455,000 (Hammer)
NZD 1,764,480 / USD 1,233,065
Auction International Art Centre

BANKSY
Keep It Real,
2002
Acrylic and spray paint stencil on canvas
35.5 x 28 cm (14×11 inches)
From a series
Stenciled with the artist’s name on the overturn edge
Further signed, dated 2002, and dedicated on the stretcher

Auction History

Sotheby’s London
4 October 2019

Est.: GBP 100,000 – 150,000
Price Realized
GBP 337,500 / USD 416,130

 

BANKSY
Keep It Real,
2002
Acrylic and spray enamel on canvas
53 x 45.6 cm (20 7/8 x 18 inches)
From a series, unique in this format

Stenciled signature “BANKSY” on the side, lower right

 

Auction History

Christie’s London
21 October 2008

Est.: GBP 30,000 – 50,000


Price Realized
GBP 34,850 / USD 58,820
Banksy (b. 1975) , Keep It Real | Christie’s

 


Keep it Real (Orange)


BANKSY
Keep It Real, 2002
Spray paint and emulsion on canvas
25.5 x 20 cm (10×8 inches)
Tagged ‘BANKSY’ (on the turnover edge)
This work is from a series

Auction History

Christie’s London
9 March 2024

Est.: GBP 150,000 – 200,000

Price Realized
GBP 277,200 / USD 351,490
Banksy (christies.com)


REPEAT SALE 

Sotheby’s Hong-Kong
1 April 2019

Est. HKD 1,000,000 – 1,500,000

Price Realized
HKD 3,250,000 / USD 414,025
(#509) BANKSY | Keep It Real

 

BANKSY (b.1975)
Keep It Real, 2002
Stencil spray paint on canvas
51 x 40.5 cm (20 1/16 x 16 inches)
Signed in stencil on turnover edge


Auction History

Bonhams London
1 July 2015

Est.: GBP 40,000 – 60,000
Price Realized
GBP 134,500 / USD 210,555

Keep It Real (cardboard)


 

BANKSY
Keep It Real,
2002
Spray paint on cardboard
47×35 cm (18.5 x 13 3/4 inches)
From a series

Auction History

Sotheby’s Hong-Kong
7 October 2019

Est.: HKD 300,000 – 600,000
Price Realized
HKD 3,125,000 / USD 398,355

 

 

BANKSY
Keep It Real (with Japanese slogan),
2002
Spray-paint and emulsion on cardboard
135×90 cm (53 1/8 x 35 3/8 inches)
From a series, unique in this format

Auction History

Sotheby’s London
21 November 2017

Est.: GBP 30,000 – 40,000

Price Realized
GBP 156,250 / USD 206,890
(#51) Banksy


Keep It Real (Red)


BANKSY
Keep It Real,
2002
Acrylic and stencil spray paint on canvas
20.2 x 20.2cm (8×8 inches)

From a series

Auction History

Sotheby’s London
27 June 2018
Est.: GBP 50,000 – 70,000
Price Realized
GBP 418,000 / USD 548,405


REPEAT SALE

Sotheby’s London
30 June 2011
Est.: GBP 10,000 – 15,000
Price Realized
GBP 46,850 / USD 75,260

 

BANKSY (British, born 1975)
Keep It Real, 2002
Acrylic and stencil spray paint on canvas
20.2 x 20.2 cm (7 15/16 x 7 15/16 inches)
Signed in stencil on the turnover edge


Auction History

Bonhams London
29 June 2017

Est.: GBP 40,000 – 60,000

Price Realized
GBP 100,000 / USD 129,705
Bonhams Keep It Real 2002

 

 

BANKSY (British, born 1975)
‘Keep It Real’, 2002
Stencil spraypaint on canvas
20.3 x 20.3 cm (8×8 inches)
Signed in stencil on the overlap

Auction History

Bonhams London
24 February 2009
No Estimates Disclosed
Price Realized
GBP 15,600 / USD 22,585


Keep It Real (Cartoon)


BANKSY (b. 1975)
Keep It Real,
2002
Stencil spray-paint, emulsion and acrylic on canvas
61×61 cm (24×24 inches)
Stencil signature “BANKSY” lower right
Unique in its format

Auction History

Bonhams London
4 March 2014
Est.: GBP 50,000 – 70,000

Price Realized
GBP 134,500 / USD 176,360
Bonhams : Banksy (b. 1975) Keep It Real


Keep It Real (Steel)


BANKSY
Keep It Real
, 2006
Stencil spray-paint on found steel sheet
45.5 x 35.5 cm (18×14 inches)
Unique in this format
Signed and dated “2006” on the reverse

Auction History

Bonhams London
11 February 2016
Est.: GBP 100,000 – 150,000
Price Realized
GBP 194,500 / USD 234,305
Bonhams Keep it Real 2006


Keep It Real (Multiple)


BANKSY
Monkeys
, 2000
Spray-paint stencil on board
122x122 cm (48×48 inches)
Stencil signed “BANKSY”, lower right

Auction History

Sotheby’s London
22 June 2007

Est.: GBP 30,000 – 40,000
Price Realized
GBP 144,000 / USD 287,080
(#334) Banksy

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